We launched a web redesign a little over a week ago, unveiling some new twists in the marketing of our services. Our business model hasn't changed, just our packaging. It's a good time to reset the table. Let's break down Sitesquad in simple terms.
First, we help companies with the Internet. We help them figure out their business strategies. We help them design and build websites. We help them manage those websites and enhance them with applications that add even more fuel to their efforts. We’re looking for companies that are truly serious about the Internet, but that doesn’t mean we’re only looking for companies which have huge budgets. We’re extremely accessible at all stages in the corporate lifecycle.
So how do we do all this? We do it using three main practices:
- Web Division: Web outsourcing, plain and simple. You can’t afford to hire a full-time team, but you need that support.
- On Demand: Traditional web design and development projects, small-to-medium in scope.
- Consulting: This is for helping companies figure out their business strategies and apply them to the Web. Think Accenture, McKinsey for the Web.
Again, our business model hasn’t changed. We’re offering many of the same services we have in the past, but we have added a few new offerings:
Sitesquad Webmaster - Proving it doesn’t take much to get started with us, we’ve launched a monthly subscription service to help startups hit the ground running. It includes our advanced hosting with Joyent Accelerators, content management with EllisLab ExpressionEngine and up to 5 hours of support each month for web production, design, marketing ... whatever you need. It costs $400 per month or no more than a monthly intern.
Sitesquad Web Manager - At the opposite end of the spectrum is this monster of a program that costs $5000 per month. Sure, we know that price tag will scare off many people. But when you really dig in, it’s a good deal for companies that are moving quickly to build and launch business-critical content, features and applications on their website. The alternative for them is to hire a systems analyst and a content producer totaling about 100k in salary and benefits for each.
We’re just getting started. We’ve got more services, more features, more benefits in store to offer clients. Things are good. We’d love to talk.
Posted by Todd
